A long-lasting moisture-rich shade created with natural minerals, oxides, and pigments and is paraben-free. Added Vitamin E works as an antioxidant and Shea Butter, Grapeseed Oil, Avocado Oil, and Jojoba Oil all soften and moisturize your lips. The creamy texture gives a velvet soft finish and glides on evenly leaving lips feeling smooth. They include natural mineral ingredients, iron oxides, mica, and titanium dioxide and are paraben-free. The versatility of the finish means you can wear it as a strong statement of color or apply a small amount using a dabbing technique for a natural lip stained look.